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May 2023

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Greenwashing: the case of Everlane

22. May 2023,
human from everlane

Greenwashing is a marketing tactic. It is a way of describing the company and its products as being more sustainable than it is in reality. In other words, lying about how sustainable, eco, organic, respectful a company is. As an example, you may run 2km once a month but you declare yourself as a runner. Are […]

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